buy low, sell high

Definitions

1. 1

   Commonplace investment advice, recommending that a prospective investor purchase an asset…

   Commonplace investment advice, recommending that a prospective investor purchase an asset at a low cost and sell it later for a high price.

   • [T]he art of broadcasting, writes William Paley, "is to know what the public is seeking before the public even knows it is looking for something else." As a guide, that advice is about as useful as buy low, sell high.
   • The old investment adage “buy low, sell high” makes perfect intuitive sense, but folks like William O’Neil would prefer to “buy high and sell higher.”
   • Any savvy investor knows the basic principle of investment: buy low, sell high.

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