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brandwagon

noun

Etymology

Blend of brand + bandwagon; see jump on the bandwagon.

  1. derived from *weǵʰ-✻
  2. derived from *wagnaz✻
  3. derived from *wagn✻
  4. derived from *wagan✻
  5. borrowed from wagen
  6. compounded as bandwagon — “band + wagon”
  7. compounded as brandwagon — “brand + bandwagon”

Definitions

  1. A trend or craze relating to a marketed brand.

    • Because they don't want their (stupid, chicken, technophobic) competitors to wake up and get on the bandwagon, or should I say, brandwagon […]
    • Through online relationships, current loyal customers can possibly persuade new customers to jump on the brandwagon.

The neighborhood

Vish — recursive loop

No curated loop yet for brandwagon. Loops are being traced one word at a time while the ingestion pipeline matures.

sense glosses and etymology drawn from English Wiktionary · source · CC-BY-SA