backsell

noun

Etymology

From back- + sell.

  1. derived from *selh₁-
  2. inherited from *saljaną
  3. inherited from *salljan
  4. inherited from sellan
  5. inherited from sellen
  6. prefixed as backsell — “back + sell

Definitions

  1. The promotion of a product to end users or retailers in order to create demand earlier in…

    The promotion of a product to end users or retailers in order to create demand earlier in the supply chain, e.g. with wholesalers.

    • Last issue IMD described how Mullard “sold” its AX TV tube to retailers in order to put pressure on setmakers to incorporate it in their products: a classic backsell.
  2. To promote in this manner.

The neighborhood

Vish — recursive loop

No curated loop yet for backsell. Loops are being traced one word at a time while the ingestion pipeline matures.

sense glosses and etymology drawn from English Wiktionary · source · CC-BY-SA